Track visitors and revenue from AI search.
Assistants send buyers with no UTM and no ad click, days or weeks before the purchase. Knowing the session came from an assistant is not the same as knowing what it earned. Here is what it earned.
A new acquisition channel
AI discovery is becoming a channel.
Answer engines increasingly sit between a question and your site. The visit is real and the buyer is real — what is usually missing is the link between that first assistant and the payment that arrives weeks later.
ChatGPT
Arrives with no UTM and no ad click, so the referrer is the only signal. Classified on arrival and kept on the visitor for every visit after it.
Gemini
Answer-engine traffic that never reaches a blue link, matched on the referrer host rather than guessed at.
Perplexity, Claude and twelve more
Sixteen assistants in total, from Copilot and Grok to Kagi, Poe and You.com — one list, kept in the classifier, not per-report.
A journey through AI
Watch ChatGPT become a customer.
A session-scoped report ends the story at the visit. Because the whole journey is stored against one visitor, a second assistant showing up nine days later is still visible — and still creditable.
What SourceTrack shows
Not just AI visits. AI-assisted revenue.
Separating curiosity traffic from buyers is the whole point — a thousand assistant visits that never convert is a different finding from twenty that do.
AI source
Which assistant or answer engine sent the visitor, from a list of sixteen kept in one place.
Landing page
Where assistant traffic actually arrives — rarely the page you optimised for search.
Journey path
Every page visited before converting, stored per visitor rather than per session.
Model comparison
Re-credit the same AI journeys under any of the nine models — the gap between first and last touch is what tells you whether assistants introduce buyers or close them.
Revenue
Revenue grouped by channel, with AI Search as one of them, tied back through Stripe and Shopify webhooks.
Don't let AI referrals disappear into direct traffic.
28 days free, no card. Install the script and see which assistants are already sending buyers.
Product visuals shown use illustrative data.