Measure

Marketing dashboard for revenue attribution and ROAS.

"Where did this month's revenue come from?" should be one screen, not an export and an afternoon. An attribution dashboard of arrangeable widgets, on numbers that reconcile with every other view in the platform.

No credit card required · Under 5 minutes to install

Verified by SourceTrack Engineering
First-Party Data & Cookieless Mode

Integrations

StripeShopifyGoogle AdsMeta AdsSearch Console
9
attribution models, one constant total
0
faked metrics when data is missing

ATTRIBUTION STACK

Everything behind every dashboard conversion, captured automatically.

SourceTrack captures the source on the first visit and keeps it tied to the lead all the way through to your CRM.

ANALYTICS

Traffic, conversions, and revenue by channel.

Know which channels drive qualified deals, not just empty clicks.

CONVERSIONS BY CHANNEL1,284
FULL JOURNEY

See every touch that led to the conversion.

Audit the full multi-touch discovery path before the conversion.

Google Adsfirst touch
Meta Adsday 2
ChatGPTnurture
Conversionconverted ✓

HOW IT WORKS

Three steps to track dashboard with full attribution

One script tag, no complex setup, first-party tracking.

<script async src="https://api.srctk.com/tracker.min.js" data-site-key="YOUR_KEY"></script>
01

Install the snippet

Drop one lightweight script tag in your <head> or install via Google Tag Manager. Five minutes, no engineer required.

02

Every visit is classified

Source, campaign, click IDs and AI referrers are recorded on the visitor’s first-party session.

ST
SH
CA
IN
03

Conversions keep their origin

Payments, bookings and chat leads you connect are credited back to the session that produced them.

HOW IT FITS TOGETHER

Dashboard end to end.

One script tag on the left, your existing stack on the right, nothing to rebuild in between.

Connected sources

StripeGoogle AdsChatGPT

Reported as

Attributed revenueTop channelROAS, when real

One screen assembled from the same dataset every other view uses. Cost-gated metrics stay hidden when no ad spend is connected rather than showing a zero.

WORKS WITH

Tools that pair with dashboard.

The tools this feature is built around.

Stripe
Shopify
Google Ads
Meta Ads
Search Console

FAQ

UTM and lead source tracking FAQ

What happens to ROAS if I have not connected ad spend?

It is hidden, not shown as zero. Cost-gated metrics — ROAS, CPL, CAC, net profit — only appear when real ad-cost data exists for the range, because a $0 standing in for "we do not know" is a false number in the most decision-shaped place on the screen.

Does changing the attribution model change my revenue total?

No. The total is fixed by what was actually recorded; only the credit moves between channels. If a model changed the total, one of the two numbers would be wrong.

Can I have a different dashboard per site?

Yes. Each site is its own workspace, which is how agencies keep client data separate.

Attribute every deal back to the click, AI referral, or ad that earned it.

SourceTrack connects your forms, bookings, and payments to first-party session journeys — so your team sees the source behind each conversion with no third-party cookies and no broken UTM fields.

WITHOUT SOURCETRACKUntagged
👨‍💻
Kayden Floyd
kayden@abc.com
SourceUnknown
MediumUnknown
CampaignUnknown
Landing pageUnknown
No touchpoints captured
WITH SOURCETRACKAuto-tagged
👨‍💻
Kayden Floyd✓
kayden@abc.com · Acme Co.
ChannelPaid Search
CampaignFree_demo
Landing page/pricing
JOURNEY
✓
SYNCED TO